Lately it is becoming more and more common place for agents and publishers to assess an author’s platform. That means they are looking for authors who can reach the readers they are targeting. In fact at the Digital Book World Conference & Expo in 2017, representatives from Hachette and Perseus admitted they are checking out author platforms and social media engagement then reporting those findings at their acquisitions meetings. This shouldn’t be a surprise, literary agents have admitted to doing this for years. Like it or not, publishers are using social media as a measuring stick so wouldn’t be nice if we could impress or at least pass the inspection?
While doing research for my upcoming book Social Media
Bio: Rachel Rueben is author of YA, supernatural as well as romance books. Her work can be found her on the Cereal Authors blog as well as Wattpad. She is also a blogger at Writing By The Seat Of My Pants where she discusses self-publishing and rarely refers to herself in the third person.